K-Swiss have recruited music producer Diplo as the face of their latest initiative in support of young entrepreneurs. The global campaign “The Board” will induct 100 of you onto a board that will be tasked with rejuvenating the K-Swiss brand. If you’re successful, you will receive specialist training programme that will give you the opportunity to learn from industry specialists and have access to a global network of collaborators and industry experts. More after the break.
As part of the initiative (if you’re successful), you will also be invited to a members-only website with a six-course curriculum connecting you with industry insiders. Each insider will lead a discussion session based on their expertise, and then you’ll be assigned a K-Swiss related task. As a member of ‘The Board’ you will make real decisions on real projects that K-Swiss will follow - and you could learn a lot about brand positioning, product design, marketing promotion and drafting business plans.
For more info, head on over to the campaign page where you can also register – submissions end on 30th April 2015