On Saturday night John Lewis along with a few other big name brands stole the show during ITV‘s hit show The X-Factor with the unveiling of their Christmas advertisements. For the last couple years the John Lewis xmas ad has been received by the public in a very favourable manner and has even helped the music artists involved gain notoriety. With expectations high the ad was introduced to the world and instantly became a hit if social media is anything to go buy. The story of The Bear and The Hare took many back to yesteryear by reminding them of The Animals of farthing Wood series. Now a short clip showcasing how the advert was created has been released and I must say it is rather intriguing. It’s hard to believe that this ad took 6 months to make at a cost of over 1 million pounds, see how they made it after the cut.
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