Why does anything like this ever happen in London? I’d love to have a view like this during my lunch break. Levi got together 30 models, made them appear in windows of a high-rise building in Tokyo and what are they all doing? shaking their booties for the people that walk by, epic. Their ass shaking actually translates into the writing of letters, it’s more evident on the website. I didn’t see it at first but after a few minutes of staring at them, I clocked on. I hope this campaign is effective and more females wear jeans like them. Video after the cut.