Joy Rich is an exclusive brand based in L.A, launched in 2008- the US boutique style brand features an L.A meets Japan style that has proved to be fresh on the scene these days.

Joy Riches sell everything from apparel to accessories, and feature dope pieces that will have you purchasing in no time! Check out the site here: Joy Riches

Joyrich COLA FW from ViDoL on Vimeo.